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SCORE Chapter & DistrictSocial Media Ad Packages

Hiper has managed over 800 local digital ad campaigns for SCORE chapters since 2017.
With more turnkey solutions, we look forward to helping you achieve your chapter or district goals! 

Team of Experts

Chapter ads are managed by experienced digital campaign specialists with oversight from SCORE HQ. Hiper reviews results with consultants from the individual social networks to optimize overall performance.

Reporting

Hiper utilizes the data from hundreds of local chapter campaigns, ensuring that only the most effective ad versions are executed for your chapter.

Centralized Accounting

Hiper campaign and media fees are processed monthly through SCORE centralized accounting and deducted from your chapter's local marketing budget. 

Cost-Effective  |  Quarterly Campaigns  |  Turnkey With No Customization

Turnkey, Quarterly Campaigns

Baseline Content Boosts

SCORE's local baseline Facebook posts will be automatically boosted to expand reach and engagement, targeting small business owners and entrepreneurs.

Media Budget: $100/monthManagement Fee: $50/monthTotal Billing: $450 per quarterFacebook Page: ChapterObjective: Engagements
Posts: 24 per quarter, $12 boost each

Learn More & Opt-In

Weekly Workshop Post Boosts

SCORE's local weekly workshop posts will be automatically boosted to expand reach and engagement, targeting small business owners and entrepreneurs.

Media Budget: $200/month
Management Fee: $150/month
Total Billing: $1,050 per quarterFacebook Page: ChapterObjective: Engagements
Posts: 12 per quarter, $50 boost each

Learn More & Opt-In

Client Recruitment Campaign

A systematic approach to drive new website sessions to your Find A Mentor page, enhancing mentor recruitment efforts.
Media Budget: $300/monthNo set-up feeManagement fee: $100/month
Total Billing: $1,200 per quarterFacebook Page: ChapterObjective: Traffic, Landing Page Views

Learn More & Opt-In
Customized Campaign Solutions to Meet Your Chapter or District Needs

On-Demand Ad Campaigns

Custom Campaign

For chapters or districts with a higher budget that have unique objectives, Hiper will craft a custom campaign strategy to help meet your goals. 
Schedule 1:1 Hiper consultation to discuss objectives and budget
30-min Hiper consult: $100
Facebook, Instagram or LinkedIn:
Chapter or District

Schedule Consultation

Specific Local Content Boosts

Request to amplify any local Facebook post scheduled through SOCi for increased visibility. This is an excellent option for boosting local success stories or specific workshop posts.

Media budget range: $25 – $200+
No Set-up FeeManagement fee: $50 up to 3 boosts
Facebook Page: ChapterObjective: Engagements 

Learn More & Opt-In

Volunteer Recruitment

Reach prospective new volunteers for your chapter or district through a LinkedIn campaign targeting executives and retired professionals in your area.


$1,500 minimum media spend
$450 Set-Up Fee$100/month management feeLinkedIn: Chapter or DistrictObjective: Lead Form Completions 

Learn More & Opt-In

FAQ

How are chapters billed for campaigns?
All campaigns managed through Hiper are billed through SCORE's centralized accounting. Hiper pays for the media fees directly, eliminating the need for a chapter to set up an ad account with a credit card. Campaign expenses are booked to your national allocation budget, if available, and your chapter local cash if it isn’t. You may run a Bills Register or click into your Marketing Expense to see this ad campaign charge. 

What is the "Net Media Budget"?
The net media budget is considered your media buy. Hiper will manage your media budget for the campaign duration through agency ad accounts. Hiper ensures your media budget is pacing correctly, this ensures that your budget is optimized over the course of your campaign. For most campaigns, you can choose the media budget, and campaign duration, that fits the needs of your chapter. 


What is included in the set-up fees?

  • Audience creation: each campaign has a unique targeting schema that must be created so the ads are delivered to the right target audience at the right time. This includes a local geo-radius and custom targeting based on the ad objective. 
  • Campaign set-up: campaigns must be set-up in the proper way through each network, which involves setting the objective, uploading approved creative, localizing the copy, entering the local landing page URL and adding a UTM code for tracking when possible. 
  • Ad creative: the ad creative for each campaign is unique to the objective and determined based on performance from prior campaigns. For custom ad campaigns, you have the option to provide local assets (images and videos) to be included in your custom ad creative. 


What's included in campaign management and reporting?

  • Performance optimization: Hiper reviews ad performance monthly and optimizes accordingly throughout the duration of the campaign. This includes adjusting budgets, setting frequency caps and adding new ad versions when needed. 
  • Reporting: Chapters or districts will have access to detailed reports through SOCi to evaluate campaign performance. It Is the responsibility of the chapter or district to look at website conversion metrics. 
  • Local Support: This fee also accounts for the additional chapter support that is needed when running local campaigns. Chapter-specific campaign questions and requests are often submitted through the Hiper ticketing system throughout the course of the campaign. 

How do I access the Hiper campaign reporting dashboards:

For more information on SCORE social media, visit the Support Center.

To open a Hiper campaign support ticket, email ads@hi-perlocal.com.

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